Archive for October, 2009
Are Your Workers Employed at the “Old Cubicle Farm”?
The cubicle: love it or hate it, these cubes were actually a step up from the older office layouts, which featured managers’ offices along the perimeter, surrounding a sea of desks, neatly arranged row by row.
It wasn’t until the early 1970s that office designers began to introduce cubicles, which actually gave employees a touch of [...]
Socializing at work
Millennials want human interaction in their workdays. Some companies are taking big steps to ensure they have a high-energy, social work climate, which Millennials enjoy.
For example, casual Fridays have been replaced with ice-cream socials or end-of-the-week happy hours. Some offices break into spontaneous Nerf fights or organize after-hour paintball contents. These are both fun and [...]
Reaching Millennials
Marketers find it difficult to reach Millennials because they generally have short attention spans and an ingrained distrust of hype and spin. So how do you get messages about your company and its products and services to Millennials?
Millennials highly trust word-of-mouth communication. A suggestion of a product from a friend carries far more weight than [...]